Atlantic Compassion Fund

COVID-19 inspires business leader to create Atlantic Compassion Fund with a $100,000 match

Homelessness, food insecurity, mental illness and precarious employment are already really difficult things to experience. Now, as public health measures are being made across the region in response to COVID-19, people who are already vulnerable are facing major disruptions and new risks. Many people are in crisis right now.

Now more than ever we need to pull together to support those who need it most. The Atlantic Compassion Fund will do exactly that.

It will help to meet basic needs, reduce the impact of further marginalization and bring people back together when the time is right. 


Tom Rose, the President of Atlantic Business Interiors, is partnering with eleven United Ways across Atlantic Canada to create the fund. He is personally going to match dollar-for-dollar the first $100,000 of contributions made by donors across the Atlantic Region.

The Atlantic Compassion Fund will help agencies across Atlantic Canada respond to the unique, immediate and emerging needs in their local community.

United Way is calling on you to take action now and donate.

NOTE: the United Way Halifax office is closed until further notice, with all staff working from home to support social distancing. To facilitate an offline donation to the Atlantic Compassion Fund (via cash or cheque), please contact Liz Struijf-Mandishora at 902-448-0018 or

Do you operate a registered charity in HRM?

United Way Halifax will take a phased approach to disbursing the donations received through the Atlantic Compassion Fund. We are not currently accepting applications for cash disbursements, but we are accepting applications for Atlantic Business Interior's in-kind furniture donation described below.

Furtniture Donation: Free office furniture to non-profit organizations in Atlantic Canada whose working conditions have been directly impacted by COVID-19 (up to $10,000-worth of furniture per organization). 

--APPLICATION FOR IN-KIND FURNITURE DONATION FROM ATLANTIC BUSINESS INTERIORS-- (please submit your application as soon as possible)

For Halifax-based questions or concerns, please contact Sue LaPierre, , 902-452-9942

Are you a registered charity in a United Way community in Atlantic Canada? 

Please reach out to any of the following to see how you can access financial funding:

  • United Way Central New Brunswick (includes the areas of Fredericton, Central and Northwestern NB): Faith McFarland, , 506-459-7773 ext. 202
  • United Way Greater Moncton & Southeastern New Brunswick Region: Debbie McInnis, , 506-858-8600 ext. 3661
  • United Way Saint John, Kings & Charlotte: Alexya Heelis, , 506-658-1214
  • United Way Newfoundland & Labrador: Tammy Davis, , 709-743-2759
  • United Way Cape Breton: Erin Gallagher Lynk, , 902-562-5226
  • United Way Colchester County: Terry Hearn, , 902-895-9313
  • United Way Cumberland County: Cathy Skinner, , 902-667-1293
  • United Way Lunenburg County: Michael Graves, , 902-521-4704
  • United Way Pictou County: Ellen Fanning, , 902-755-1754 
  • United Way Prince Edward Island: Andrea MacDonald, , 902-802-6868

Do you operate a registered charity in Atlantic Canada wanting to apply for funding, but you’re not connected to any of the communities listed above?

The team in Halifax will help. Before calling, please note that funding is focused on helping organizations whose primary mandate is to serve those living in poverty. If this aligns with your work, please contact Sue LaPierre, , 902-452-9942 to learn more.